Watch The Show - On The Mat

Episode 4: Xcell Athletics

Episode 3: Malibu High School

Episode 2: Cheer Athletics

Episode 1: Meet Makenzi

Meet Makenzi

Makenzi Swicegood was born in Plano, Texas and found her passion in acting, dance and gymnastics at an early age. It wasn’t until middle school that she ventured into all-star cheerleading at Cheer Athletics. By high school graduation, Makenzi had won countless National titles with Cheer Athletics, two Individual NCA National titles, and gold at the very first Worlds Championship in 2004. Shortly after that, Makenzi successfully auditioned for the Dallas Cowboys Cheerleaders and went on to be a Show Group member and a Group Leader within the organization. After four years, six USO tours around the world, and dozens of NFL games later, she found her calling as an entertainer and a leader. She spent the next few years in Los Angeles performing in TV, film and commercials. She now coaches four teams at Cheer Athletics, is the Level 3 Director, and got selected to be a part of the USASF’s Mentoring Leaders Class of 2013-2014.

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On the Mat, hosted by Makenzi Swicegood, current Cheer Athletics coach and a former Dallas Cowboys Cheerleader is for the all star enthusiast. This new show is all about cheer gyms with team and gym profiles, interviews with coaches, cheerleaders and gyms owners, special lifestyle stories and background pieces. If you love all stars, this is the show to watch.

On The Mat will feature industry highlights, two featured "Gyms-of-the-Month," coach and cheerleader interviews, and who to watch on the road to worlds. Makenzi will follow some of the gym causes and showcase some outstanding teams from around the country making a difference in their local communities and causes.

You can get involved in the show by participating in the many show contests for a chance to win prizes from Cheer Channel and On The Mat sponsors.

Fans may also submit special stories or teams for recognition on the official show Facebook page or by sending them into Subject: On the Mat.

Behind the Scenes



October Contest

This week, tell us what is special about your gym and or team. Share your favorite “cheer family” photo and get your friends to LIKE and SHARE your the photo. The 10 winners with the most LIKES and combined SHARES will win Cheer Channel Grab bag. The winner* will be automatically entered to win the Grand prize, a $250 gift card at the end of the season.


1 Tag Cheer Up on your photo.
2 Ask your team, friends and family to LIKE and SHARE your photo.
3 The 10 photos with the most LIKES and combined SHARES by the 30th of the month at 6pm EST wins!
Good Luck!!!
*Prizes will be given to winners with the most LIKES and combines SHARES associated with the submitted picture. Winners will be announced on the ON THE MAT Facebook page and contacted via Facebook message. Winners may be asked for contact information in order for prizes to be sent. Please ask a parent’s permission before giving out personal --


Sponsors of On The Mat

Sam's Spotting Elite Sportz Band Vault Event Media


Nfinity Cheer Shoes


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Watch the Show On the Mat

Episode 1

Special Feature

For some 9 year olds, it’s all about playing dolls and lolling around making loom band bracelets. For young Rylea May van Alhen of New Zealand though, it’s a whole different story! The talented youngster has been...


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